“Quality is assumed, and it shouldn’t be. Trust, but verify.”
That’s the message Bill Bookout, President and Board Chair of the National Animal Supplement Council (NASC), shared during a recent appearance on All My Children Wear Fur Coats Paw-Cast, hosted by attorney, author, and pet advocate Peggy Hoyt.
During the conversation, Bookout discussed NASC’s 25-year commitment to advancing quality standards for animal health supplements and helping consumers make informed decisions through independent quality verification. He explained how NASC works collaboratively with regulators and the animal health supplement industry to promote responsible manufacturing, transparency, and consumer confidence.
The interview also explores the challenges facing today’s pet supplement marketplace, including the growing number of products available to consumers and the importance of verifying the credibility of both companies and the products they sell. Bookout encourages pet owners to look beyond marketing claims by seeking companies that demonstrate a commitment to quality and accountability.
A key topic of discussion is the proposed Animal Health Supplement Act, legislation designed to establish a clear regulatory framework for animal health supplements under the Federal Food, Drug, and Cosmetic Act. Bookout explains how the legislation would provide FDA oversight while preserving innovation and maintaining a practical regulatory pathway for responsible manufacturers.
The conversation also highlights NASC’s continued growth, including the expansion of its Quality Seal program to include qualifying pet treat manufacturers, as well as the organization’s ongoing efforts to support the animal health supplement industry both in the United States and internationally.
Whether you’re an industry professional, veterinarian, retailer, or pet owner, this episode offers valuable insight into the importance of quality standards, consumer education, and the future of animal health supplements.
Listen to the full episode here:
🎧 Bill Bookout on All My Children Wear Fur Coats Paw-Cast
https://podcasts.apple.com/us/podcast/bill-bookout-all-my-children-wear-fur-coats-paw-cast/id1460842551?i=1000779162180
